PENGARUH PENGALAMAN PENGGUNA, KEPUASAN PELANGGAN, DAN KUALITAS FITUR TERHADAP LOYALITAS PELANGGAN SPOTIFY PREMIUM PADA MAHASISWA DI KОТА МEDAN. Journal Business and Management, [S. l.], v. 4, n. 01, p. 732–744, 2026. DOI: 10.51622/0v7ds722. Disponível em: https://ejournal.uhn.ac.id/index.php/business_management/article/view/3150. Acesso em: 4 oct. 2026.